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Selecting the Right Strategy Is Critical

Selecting the right strategy is critical to your success.checkmate

The right strategy will:

  • Strengthen your position in the marketplace
  • Give you a competitive advantage
  • Move you toward your vision for the future.

But how do you select the right strategy?

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7 Reasons Smart Companies Use Strategic Planning

By: Judy Whalen, IOM

Smart organizations use strategic planning because it helps them:

1.    Get where theySign directing to the Future want to be. Smart organizations know that to be successful, they need to have a clearunderstanding of their current status (where they are now), a vivid vision of where they want to be, a plan for how they will reach their vision and methods to measure their progress.  Strategic planning provides the road map that guides them on the journey to their success.

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Leverage Innate Strengths to Increase Productivity and Employee Engagement

To achieve success in your organization you need to produce the desired outcomes in the most efficient and cost-effective manner. Leveraging the innate strengths, talents and interaction of your human resource - the people in your organization is the key to your success. Businesses ARE people. Nonprofit organizations ARE people. Families ARE people. Being able to maximize the strengths of your human resource asset is absolutely essential, especially in this economic climate.

Are You Maximizing Innate Strengths

  • Do you know the innate strengths of your leadership team? Your Employees?Competency_grid
  • Is your leadership team a high performing team?
  • Do you have the right people in the right jobs?
  • Do your team members communicate effectively?
  • Do your managers spend time settling disputes and conflicts rather than being able to focus on productive work?
  • Does your Board interact effectively and utilize each member's strengths?
  • Do miscommunications or lack of communications reduce productivity?

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"Matters of principle stand like a rock."
- Thomas Jefferson
Trends to Track

73% of US companies used social medida for marketing in 2010. By 2012, it is predicted to increase to 88%.  eMarketer, Nov. 1, 2010

How does this impact your marketing?

Facts Flash
52% of organizations using Web 2.0 achieved Best-in-Class performance compared to only 5% of those that didn't.
- Aberdeen Group